Sunday, June 27, 2021

Sponsored Ads: A Marketing Strategy to Work Your Way up to Success

A solid advertising strategy is a catalyst for a successful business online. With Amazon Sponsored ads, you can align your targets to faster and consistent results. Design your digital marketing strategies by setting targets, performance indicators, and budgets to fulfill your business needs. Work on your Amazon sponsored ads and PPC strategy to come up with enticing ads that pull in convertible traffic to your product detail page.

Channel conversions with Amazon Sponsored Ads 

Amazon Sponsored Ads

Consider Amazon sponsored ads as a funnel. The mouth of the funnel is the extensive reach of these sponsored ads across the market network. It brings more customers in by streamlining clicks to your product detail page or Amazon storefront. It reaches out to specific audiences so that most visits to your product detail pages convert and are profitable. Otherwise, with non-convertible clicks, you end up paying more and earn less. 

How to bring in customers to your Amazon storefront and product detail page? 

  • Ensure that your targeting is category-specific to avoid non-profitable page visits
  • Use high-volume relevant keywords for optimized product listing
  • Three handy types: branded product keywords, complementary product keywords, and sponsored products automatic targeting keywords.
  • Make efficient use of negative keywords to avoid any money leakage
  • Optimize bids to leverage ad placement and get more traction and profits
  • Monitor ad performance regularly to avoid giving unintended advantage to competitors
  • With Amazon ad placement reports, tweak and optimize ads to stay relevant and result-oriented

While you focus on your ad campaigns and PPC management, do not forget about product detail optimization. The ultimate stop that you bring customers to is your Amazon storefront or product-detail pages. No amount of traffic driven in will be profitable if your Amazon storefront lacks the compelling factor. Enhance and optimize your brand store to retain customers and build your brand on customer loyalty and satisfaction.

eStore Factory: Get the best advertising strategies and solutions

We create data and research-driven advertising strategies that help you boost your business and brand. From keyword research to bid optimization, leave it all up to us. Get the best ad placements and PPC management to achieve high conversion rates and maximum profits. We monitor and analyze ad performance to keep your campaigns up to date. At eStore Factory, we create campaigns worth each penny, so you gain a rewarding business experience.

Main Source : https://amazonseoservices.com/sponsored-ads-a-marketing-strategy-to-work-your-way-up-to-success/

Monday, June 21, 2021

Optimize and Sell More with Amazon Product Keyword Research

While Amazon is one of the most popular e-commerce platforms, it is also a search engine. Sellers forget about this fact when they undermine the benefits of Amazon product keyword research. Reaching out to customers online to increase sales is one of the trickiest parts of e-commerce. Your key to unlocking better conversion rates and sales is Amazon product keyword research. High-volume keywords and key phrases filter the traffic on your page to get you convertible visits. Let’s say that your product is a study table. Now without keyword-optimized product description or title, your product may show up in the search list for dining table or tea table. Chances are that customers looking for a study table may not find your product on the list. Either way, you attract irrelevant traffic and lose out on potential customers. 

Amazon account management services include keyword research and product listing optimization to help you garner more sales by reaching the target audience.

What are the steps for Amazon product keyword research? 

No matter how much you invest in advertising and marketing your brand, your efforts might go in vain without Amazon SEO product content. With detailed Amazon product keyword research, you can ensure that your products reach the eyes of the right customers. Here are some basic points to follow for keyword research:

  • Conduct competitor analysis and look for similar products and filter out the needed keywords
  • Target products that may accessorize your product for better reach 
  • Look for keyword suggestions in the Amazon search bar drop-down list
  • Use keyword research tools like Merchant words, Helium10 and others
  • Pick out backend search terms that ensure to specify the intended use
  • With Amazon account management services, improve your SERP on Google as well as Amazon

Hire Amazon experts for product listing optimization

Amazon product keyword research is a meticulous task that involves hours of looking through lists to find the perfect keywords to boost visibility. Plus, you may need expert guidance when it comes to the A9 algorithm of Amazon. It is a time-consuming and cumbersome process that is otherwise essential for your business growth. Amazon account management services can do the task for you by using the best tools to research and develop your product detail page. It is a cost-efficient and time-saving way to enhance the quality of traffic and number of sales.

eStore Factory: A one-stop solution to all Amazon concerns

Our team of Amazon consultants and SEO experts research and choose the right keywords to unlock your best sales potential. With in-depth Amazon product keyword research and data-driven keyword strategies, bring more customers to your page. With better sales and revenue, boost your overall business performance. 

Main Source : https://amazonseoservices.com/optimize-and-sell-more-with-amazon-product-keyword-research/

Monday, June 14, 2021

Level Up Your Business with Amazon Product Research Australia

Amazon is a global online platform. Each day thousands of sellers from various countries join Amazon and level up the competition. The market dynamics can either make or break your business. It is up to how you plan your growth with up-to-date and relevant strategies. Creating an attractive Amazon seller storefront, optimizing your ad campaigns, keeping regular updates about the market trends are some ways to ace the race. Frequent optimization of content, bids, ads and, images with data-driven research is the secret to better conversion rates and higher sales graphs. 

Are you wondering about how to sell more on Amazon Australia? If yes, then Amazon product research Australia is your key strategy to get more sales and revenue. After its introduction in 2017, Amazon Australia is one of the fastest-growing e-commerce networks of the retail giant. 

How to conduct Amazon product research for Australia?


You have a brilliant Amazon seller storefront but how to optimize your product listing on it? To sell more, you must be aware of the market patterns and trends of Amazon Australia. Let’s look into how you can conduct optimal Amazon product research: 

  • Check the best-selling ranking of the primary product. BSR is a crucial factor that hints at the number of sales and popularity of the product.
  • Conduct keyword research related to the primary product and find out top competitor brands
  • Analyze your competitor’s BSR and strategize your marketing and advertising accordingly. Comparing two competing brands can help you see where you stand, and you can navigate your business better. 
  • Check the number of reviews as along with the BSR. If you are a new seller, a product with high BSR but low reviews is an opportunity for you to catch upon with better strategies and more reviews.
  • Always look for competitors in the same product price range as yours.
  • Compile a list of competitors and conduct in-depth keyword research to optimize product listing on your Amazon seller storefront. 
  • Using a product research tool can help you make informed decisions faster.

 

3 important metrics for product research Australia: 

  • Price
  • Demand
  • Seasonality

eStore Factory: The ultimate solution of all Amazon concerns 

We offer Amazon Australia product research and sourcing services to help you strategize your way to more revenue. With our accurate estimates and a data-driven approach, create your growth plan to achieve guaranteed success. Get both automated and manual product research for optimal and precise results. Increase your profit many folds by availing of our services at eStore Factory. 

Wednesday, June 9, 2021

Let’s Look Further into Amazon Sponsored Targeting

Amazon Sponsored Ads is one of the best tools by Amazon to help you reach more customers in a short time. Optimal Amazon sponsored ads management helps you climb up the Amazon SERPs for better product visibility and convertible clicks.  The best part about sponsored ads is that you have to pay only when a customer clicks on your ad. By optimizing your active PPC campaigns and Amazon sponsored ads management, you can pave the way for organic growth in your business. You can use apt keywords and strategize bids and ad placements to upscale your Amazon SERPs.  

An Amazon seller may not always be able to understand the nuances of Amazon sponsored ads. Tasks like bid optimization and advertising strategies need Amazon expertise. An Amazon seller consultant can guide you and make the best strategies for high-performing ads. Amazon keeps updating the guidelines and factors that determine ad performance, and a seller may find it hard to keep up. You can trust your Amazon seller consultant to keep your sponsored ad campaigns relevant and up to date. 

Amazon Sponsored Ads Management

Strategy for Amazon Sponsored Ads Management

There are mainly two ways to go about building and managing a sponsored ads campaign. One is automatic targeting, and the other is manual targeting.  In the automatic targeting strategy, Amazon targets ads to the audience according to customer searches and product information. While in the manual targeting strategy, the seller meticulously sets keywords to optimize the reach of the ads.  In the case of automatic targeting, you can save yourself the trouble of keyword optimization. However, as a seller, you will have not have much control over the ads. Whereas in manual targeting, you have better control over your ads, and you can optimize it to reach your target audience. 

The best Amazon Sponsored Ad management would be a perfect blend of both the targeting methods. But managing your ads is not an easy task at all. You have to harvest data, manage bids and optimize with keywords. 

Amazon Seller Consultant: The Perfect Guide

With the expert guidance of an Amazon seller consultant, you can entrust your existing PPC campaigns for better performance. A dedicated Amazon expert will also create sponsored ad campaigns from scratch, equipping the best advertising strategies. 

eStoreFactory: Your Ultimate Solution for All Amazon Concerns

Our team of Amazon experts and seller consultants work to create 100% result-yielding strategies for your sponsored ads campaign. We monitor and optimize your campaigns to upscale performance and drive more conversions to your page. We create new campaigns from scratch with high volume and relevant keywords and data-driven targeting strategies for more reach and higher sales. From bid optimization to product-specific campaigns, leave it all up to eStoreFactory.

Main Source : https://amazonseoservices.com/lets-look-further-into-amazon-sponsored-targeting/

Friday, June 4, 2021

Amazon Product Infographic Optimization for Higher Sales

There is one golden rule that all Amazon sellers must remember. Optimization is the key to the organic growth of business online. Product description, images, infographics, ads, you need to optimize them all for the best performance. Daily more than thousands of sellers join Amazon and increase the already high market competition. While most sellers focus very well on ads and description optimization, they forget the importance of Amazon product infographic optimization. Using attractive Amazon product infographics along with your product images can engage and inform customers quickly about the product. Within the nine images that you can upload, adding optimal infographics can help your brand shine bright among other brands. 

Capturing customer attention and conveying the maximum product information is a matter of few seconds. As a seller, you must strategize wisely to use these seconds to display optimal product infographics that convert your page visits into sales. With the help of Amazon seller consulting services, you can get the best strategies and designs to attract more conversions. 

How can you optimize your Amazon product infographics? 

  • Collect data and research thoroughly to decide and mark your target customers. Consider factors like age, gender, and generic preferences. Let's say your product is a foldable table. Your product’s intended purpose is a study or work-from-home table. So your target audience may range from 16 to 45 years of age which could include both students and employees. 
  • Deliberate upon how you can make your Amazon product infographics relatable and compelling to your target audience. Make designs that depict their lifestyle and resonate with their search. 
  • Add images and texts that highlight the comfort-enabling factors of your work-from-home table. With labeled texts and lifestyle images, convey the ease that your product can bring to their life.
  • Always think like a customer to efficiently map searches and preferences according to the target audience. 
  • Always use high-quality, professionally clicked images for clarity and credibility. 
  • Use an attractive, relevant color palette for your Amazon product infographics that resonates with your brand and product. Do not use tacky designs and colors that could end up being distractive. 
  • Use fonts that add a sophisticated touch and are readable and clear. Keep your fonts simple and elegant because minimalism is the key to a professional approach. 

Optimize well with Amazon Consulting Services 

The technicalities of optimizing your product infographics may be overwhelming. Not every seller is a good graphic designer or content curator. An Amazon consulting service offers you professional designing and content curation for well-optimized content. 

eStore Factory: Optimize with the best

We create Amazon product infographics that blend professionalism and creativity to boost your brand recognition. With eye-catchy designs, comprehensive content, and professional images, garner more conversions and sales. Exhibit your brand excellence with eStoreFactory’s Amazon product Infographic service. 

Main Source : https://amazonseoservices.com/amazon-product-infographic-optimization-for-higher-sales/

Empower your Brand Identity and Improve Visibility with the Best Expertise

Maximize your online sales in this dynamic platform via prolific   Amazon keyword research , product listing optimization, and sponsored ad ...